GOOGLE ADS, BING ADS OR FACEBOOK ADS- WHO WINS THE WAR
In the world of internet, there’s one war that marketers just can’t get away with. Placing your brand at no.…
HOW OUTDOOR ADVERTISING WORKS FOR BRANDS
For many years, outdoor advertising has been a catalyst for increasing brand awareness, re-positioning brands positively and creating a lasting positive…
BEST CONTENT IDEAS FOR MARKETERS
In the ever-changing digital landscape, it’s hard for content marketers to consistently come up with new content marketing campaigns.…
Here’s Your Ultimate Cheat Sheet for Social Media Campaigns
With Republic Day, Valentine’s week and EOSS lying ahead in the calendar, newspapers, radio channels, television channels, and social media…
DIGITAL TRENDS TO LOOK FORWARD IN 2019
As we embrace 2019, the digital marketing landscape that encompasses SEO, social media, PPC, content marketing and more is witnessing…
5 TIPS & TRICKS TO CREATE VIRAL CONTENT
If you’re an internet marketer or someone who wants everyone in the world to watch their YouTube video, or share…
Looking at Gender Stereotyping in Advertising as Advertisers
The existence of gender stereotyping in the advertising industry is as old as time. And we, as advertisers, are here…
How Brands can make the most of festive season
With Navratri around the corner, the festive season in India has almost begun. It is that time of the year…
The Power of Traditional Marketing in the age of Digital
When you think of marketing, what is the first thing that comes to your mind? Is it a billboard you…
The Power of Jingles
You might find it relatable enough that whenever someone mentions Paytm, the sound “Paytm karo” echoes in my ears and…